Who are We?
Baati Chokha is a F&B brand recognized by the Uttar Pradesh government under its ODOC initiative for bringing the authentic flavours of India’s rural heartland to urban India.
Established in 2020, the brand has now expanded to 5 locations. It has earned consistently high customer ratings of 4.7–4.8★ and praised by dignitaries such as India’s Home Minister Amit Shah, Uttar Pradesh Chief Minister Yogi Adityanath, and Member of Parliament Ravi Kishan, among many others.
The founders say “We started Baati Chokha to bring back the taste we grew up with; food cooked on chulhas, shared with family, and remembered for years.”
Franchise Models
QSR Model
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Dine-In Model
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Dine-In Model (Jumbo)
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Investments & Returns
The Founders
Gangadhar Dubey
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Shubham Pratap Singh
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Mithilesh Singh
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FAQs
1. How is Baati Chokha different from other restaurant franchises?
We focus on authentic Purvanchal cuisine, unique dining experiences, and a niche market that is still underexplored in many cities.
2. What is the total investment required for a Baati Chokha franchise?
The total investment typically ranges from ₹25 lakhs to ₹50 lakhs depending on the format (QSR or dine-in), location, and outlet size.
3. What is the expected ROI and profit margin?
Our model is designed for strong unit economics, with attractive margins and a potential break-even period of 6–12 months depending on location and operations.
4. What is the ideal location for opening a Baati Chokha outlet?
High footfall areas such as markets, highways, near colleges, hospitals, and residential hubs work best.
5. How much space is required to open a franchise?
- QSR Model: 300–500 sq. ft.
- Dine-In Model: 1000–2500 sq. ft.
6. What kind of support do you provide to franchise partners?
We provide end-to-end support including:
- Outlet setup
- Staff training
- Supply chain management
- Marketing assistance
- Operational guidance
7. Is prior restaurant experience required to start a franchise?
No, prior experience is not mandatory. Our team provides full training and ongoing support.
8. How can I apply for a Baati Chokha franchise?
You can fill out the inquiry form on this page or contact our team directly. We’ll guide you through the next steps.